Do you think of your curly hair as both a blessing and a curse because you can’t take care of it properly and you’d like specific products to get it looking its best?
Welcome to I Love Riccio, the brand created by Fulvio Tirrico, Italy’s number one Curly Hair Coach, specialised in the care and treatment of all types of curly hair, from wavy to afro.
The formulas of our products contain natural ingredients and are free of parabens, silicones and sulphates. They are concentrations of functional and high-performance active ingredients that are able to meet the different needs of all types of curly hair.
I Love Riccio gift card makes the perfect present for yourself or for a friend or loved one with curly, wavy or afro hair.
Professional results like in the Salon
A range of products to achieve salon results at home. Every day our Curly Hair Experts use the same products on the over 30,000 customers that come to our Salons on average each year.
Fulvio Tirrico’s intuition was based on an observation: people with curly or wavy hair find it more difficult to look after their hair properly because until not very long ago there were no specific product lines on the market for curly-haired women that took account of the particular characteristics of this type of hair.
This led to the idea of creating a brand entirely dedicated to taking care of curly hair with a range of products to achieve the same results achieved in our Salons at home.
Curly hair varies a lot depending on the type and texture of the hair and this is why all of the products in the women’s curly hair line – shampoos, masks, conditioners, styling products and all of the treatments – must take account of its particular characteristics, ensuring they do not flatten the locks too much and that the curls are bouncy, defined and full of body at all times.
Line for women’s curly hair of all textures
In our shop you’ll find the best products for wavy, curly and afro hair stemming from the experience and expertise of Fulvio Tirrico, Italy’s no. 1 Curly Hair Coach.
Our kits, made up of a perfect combination of products for your wavy and curly hair;
Shampoos and specific cleansing creams;
Nourishing creams to apply after shampooing;
The best products for styling curly and wavy hair, able to enhance your hair whatever the texture;
Pure vegetable oils and butters;
Our Phytoterra products, natural dyes to highlight the colour of your hair, making it stronger and more elastic at the same time.
To stay strong, healthy and elastic, curly hair has to be treated with special care. Not just at the crucial moment when it is cut, but also when it is washed because if this is done with the wrong products or products not suited to your curls, there is a chance you won’t achieve the results you are after.
The I Love Riccio line for curly hair was formulated taking account of the specific traits of different hair types and stems from our in-depth understanding of the characteristics and needs of curly, wavy and afro hair.
All of our incredible expertise has been condensed in our products, the same we use in our Salons and which have been designed to enhance your curly hair to the max.
If you have always thought that achieving fabulous looking hair is an impossible task then think again: with our products and our tips you’ll easily be able to obtain professional results every day, at home just as in the Salon.
Choose I Love Riccio and say hello to full-bodied, voluminous and defined curls at last!
Made in Italy
Customer assistance at all times
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