Bari, 17 September 2024

We are excited to announce the opening of the tenth Atelier I Love Riccio, located in via Niccolò Piccinni n. 123 in Bari.
From 17 September, we will enthusiastically welcome all those who wish to enhance their curly, wavy or afro hair, thanks to customised treatments and an exclusive experience.

Rely on the experience, professionalism and advanced techniques of our Atelier in Bari, which specialises in the care of curly and wavy hair. Our staff, trained according to the exclusive method of Fulvio Tirrico, Italy’s number 1 Curly Hair Expert, is ready to respond to every need, from pre-shampoo treatments to blow-drying, to offer exceptional, tailor-made results for every hair type, from wavy to afro.

The I Love Riccio Method always starts with a personalised consultation, during which we will analyse your curly hair type and listen to your expectations. Many come to us after years of frustration in managing their curls. Thanks to the consultation in the Atelier, we can identify the best aspects of your hair and build together a customised strategy that respects your needs.

After the consultation, we will proceed with the services agreed upon at the time of booking or defined together with your Curly Hair Expert. In addition, all the products we use in the Atelier are available for purchase, so you can take care of your curls at home with the best tools available.

At the I Love Riccio Ateliers, we celebrate the natural beauty of curly hair. Book your appointment at our salon in Bari and discover a unique experience that will change the way you live your curls!

 

In 2015 in Milan, Fulvio Tirrico founded I Love Riccio, an Italian brand pioneering the art of caring for and treating all types of curly hair, from wavy to afro. His intuition was to satisfy the need of those who wished to enhance the beauty of their curls through a specific care method, transforming this vision into an innovative business model.

This process, based on continuous study and experimentation, has enabled the creation of specific and targeted solutions to meet the unique needs of over 20 types of curly hair. The mission of the I Love Riccio brand is based on constant research and study of the characteristics and evolution of curly hair, both in terms of in-salon treatments and product formulation. This process, based on continuous analysis and experimentation, has made it possible to create specific and targeted solutions for this type of hair, thus guaranteeing targeted and satisfying results for each customer.

Today, I Love Riccio is a fast-growing multi-channel company with 5 direct salons (2 in Milan, 2 in Rome and 1 in Bergamo), 5 franchised salons (Turin, Catania, Bari, Bologna and Milan) and a development plan for a further 13 openings throughout Italy. I Love Riccio has a successful e-commerce and over 20 I Love Riccio Points for the resale of products in perfumeries, pharmacies, parapharmacies, herbalist shops and cosmetics shops. I Love Riccio can be defined as a Love Brand with over 200 thousand followers on social channels. In 2022, I Love Riccio is among the top 450 Italian companies driving economic development, with an average annual growth rate of 29.70%.