<b>New Curl Elisir<br>Sun Protection</b> <b>New Curl Elisir<br>Sun Protection</b>
New Curl Elisir
Sun Protection
Much more than a spray:
your ally with next-generation UV filters
and plant-based conditioning agents
that protect your curls,
leaving them soft, shiny, and defined.
Much more than a spray:
your ally with next-generation UV filters
and plant-based conditioning agents
that protect your curls,
leaving them soft, shiny, and defined.
Try it now
New Line<br><b>Care'n Color</b> New Line<br><b>Care'n Color</b>
New Line
Care'n Color
Color, nourish, and brighten
your curly and wavy hair
with the new color shades.
The color that takes care
of your hair!
Color, nourish, and brighten
your curly and wavy hair
with the new color shades.
The color that takes care
of your hair!
Discover more
<b>Formulas approved</b><br>by our<br>Curly Hair Experts <b>Formulas approved</b><br>by our<br>Curly Hair Experts

Formulas approved
by our
Curly Hair Experts

Natural ingredients,
rich in functional plant ingredients.
No parabens, silicones and sulfates.
Natural ingredients. No parabens, silicones or sulphates.
Find out more
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Made in Italy

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Customer assistance at all times

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Pay in instalments

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Safe payments

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Return within 14 days

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Fast delivery

immagine There is no such thing<br>as a universal<b> product!</b>!
immagine There is no such thing<br>as a universal<b> product!</b>!
immagine There is no such thing<br>as a universal<b> product!</b>!
immagine There is no such thing<br>as a universal<b> product!</b>!
immagine There is no such thing<br>as a universal<b> product!</b>!

There is no such thing
as a universal product!!

Not sure what kind of curly hair you have? Find out now with our test and get the right products for your hair.

DISCOVER YOUR CURL TYPE

Formula approved by our Curly Experts

I Love Riccio is committed to developing products with exceptional formulas and performance levels. Products that our Curly Hair Experts use in all our Salons.

Formulas containing natural ingredients and free of substances that weigh down the hair. Naturally effective, with no compromises.

For curls that are healthier, lighter, stronger and more hydrated than ever.

BE INSPIRED
Immagine Formula <b>approved by our Curly Experts</b>
immagine sezione curly routine

Your curly routine for defined curls, just like in the Salon

The I Love Riccio products are designed by our Curly Hair Experts who use them in the I Love Riccio Salons. This is the secret of their formula: they are created by people who take care of all types of curly hair every day, who understand it and its various properties and guises to perfection.

We know what your curls need; this is why we have created products to add to your Curly Routine at home.

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Discover all the lines on the basis of your needs
Curly Hair Line CurlyKids Line CurlyMan Line AfroLove Line Save'n Safe
immagine prodotto Curl Elisir Sun Protection – Sun protection hair spray I Love Riccio
Curl Elisir Sun Protection – Sun protection hair spray I Love Riccio

Protective spray for wavy and curly hair, shields from UV rays, prevents color fading, adds shine, and tames frizz.

20,00
immagine prodotto I Love Riccio Rock’n Go® Styling Cream
I Love Riccio Rock’n Go® Styling Cream

Cream styling for supple, defined and voluminous curls. Ideal for all curly hair types.

25,00
immagine prodotto I Love Riccio Delicious Curl® Styling Mousse
I Love Riccio Delicious Curl® Styling Mousse

Styling mousse for defined and voluminous curls. Ideal for medium to fine textured hair.

20,00
immagine prodotto I Love Riccio 2Gentle® Volumizing Shampoo
I Love Riccio 2Gentle® Volumizing Shampoo

Hair texture Fine-Medium Curls

20,00
immagine prodotto I Love Riccio Curly and Wavy Hair Kit
I Love Riccio Curly and Wavy Hair Kit

A kit of products for curly and wavy hair suitable for any texture. Gives definition, volume and elasticity.

70,00
immagine prodotto I Love Riccio Delight Milk® Protein Hydrating Mask
I Love Riccio Delight Milk® Protein Hydrating Mask

Protein and nourishing mask specifically for curls with medium to fine texture.

25,00
immagine prodotto I Love Riccio Curl Switch® Nourishing Mask
I Love Riccio Curl Switch® Nourishing Mask

A nourishing and moisturising mask ideal for curls with medium to coarse texture.

25,00
immagine prodotto Magic Curl Reactivator Refresh Spray I Love Riccio
Magic Curl Reactivator Refresh Spray I Love Riccio

Refresh Spray ready to use, quick application and immediate effect.

25,00
immagine prodotto CurlyKids Ariel Hydrating Shampoo
CurlyKids Ariel Hydrating Shampoo

Gentle soothing with no-tears formula for moisturised and soft curls.

20,00
immagine prodotto Complete CurlyKids Kit
Complete CurlyKids Kit

Gentle shampoo, nourishing mask and styling cream: the complete kit for more supple, defined and healthy curls.

65,00
immagine prodotto CurlyKids Charlie Nourishing Mask
CurlyKids Charlie Nourishing Mask

Nourishing and detangling mask with an anti-wrinkle formula for nourished and soft curls.

20,00
immagine prodotto CurlyKids Lou Modelling Cream
CurlyKids Lou Modelling Cream

Elasticising anti-frizz styling cream with anti-frizz formula for defined and shiny curls.

25,00
immagine prodotto CurlyMan Clover Styling Cream
CurlyMan Clover Styling Cream

Men’s Styling Cream brings hydration, definition, elasticity and strength to your curls.

25,00
immagine prodotto CurlyMan Kit
CurlyMan Kit

A trio of products designed for moisturized, supple and defined curls: prevents weakening and stimulates hair growth.

70,00
immagine prodotto CurlyMan Bold Mask for Men
CurlyMan Bold Mask for Men

Moisturising and conditioning mask with an energising formula containing ginseng extract.

25,00
immagine prodotto Drupe’n Wash Shampoo Uomo CurlyMan
Drupe’n Wash Shampoo Uomo CurlyMan

Mild shampoo with antioxidant and moisturizing action.

20,00
immagine prodotto Purify Curly purifying shampoo I Love Riccio
Purify Curly purifying shampoo I Love Riccio

Purifying shampoo, eliminates build-up effect for cleaner, lighter curls.

23,00
immagine prodotto AfroLove Bulking Cream Styling Cream
AfroLove Bulking Cream Styling Cream

Moisturizing and shaping cream styling for more supple and defined afro curls without frizz.

25,00
immagine prodotto AfroLove Super Moisturising Glorification Mask
AfroLove Super Moisturising Glorification Mask

Super moisturising mask, rich in nourishing, emollient and antioxidant vegetable butters and oils to combat dryness.

40,00
immagine prodotto AfroLove Magnifish Cleansing Co-Wash Cream
AfroLove Magnifish Cleansing Co-Wash Cream

Co-Wash cleansing cream with an emollient and anti-frizz action, to nourish in depth without dehydrating.

20,00
immagine prodotto AfroLove afro hair kit
AfroLove afro hair kit

A trio of products designed for super moisturized, supple and shiny afro curls: gives extra nourishment and softness, without weighing it down.

85,00
immagine prodotto Curl Restore Restructuring Mask Curl Save’n Safe
Curl Restore Restructuring Mask Curl Save’n Safe

Strengthening and restructuring mask for bleached and damaged curly and wavy hair.

25,00
immagine prodotto Curl Repair Shampoo Save’n Safe
Curl Repair Shampoo Save’n Safe

Strengthening and restructuring shampoo specially designed to deeply cleanse and restore bleached and damaged curly or wavy hair.

20,00
immagine prodotto Super Builder Styling Cream Curl Save’n Safe
Super Builder Styling Cream Curl Save’n Safe

Styling cream specifically designed for wavy and curly hair sensitized by chemical and physical treatments, such as bleaching and ironing with straightener or hair dryer.

25,00
immagine prodotto Kit Curl Save’n Safe
Kit Curl Save’n Safe

A trio of products designed to repair, strengthen and protect bleached and damaged curly and wavy hair.

70,00

I Love Riccio toward a sustainable dimension

Our product formulations are eco-friendly: naturally sourced ingredients and 100% recycled plastic packaging.

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Immagine box Natural ingredients, no parabens, silicones or sulphates
Natural ingredients, no parabens, silicones or sulphates

Naturally effective, with no compromises: concentrations of functional and high-performance plant-based active ingredients.

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Immagine box Free to manage your curls, also at home
Free to manage your curls, also at home

With I Love Riccio you won’t have to worry about managing your curls at home: as well as the support and consultancy of the Curly Experts, you can follow our tutorials which will help you to use our products.

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Immagine box The I Love Riccio<br>Salons
The I Love Riccio
Salons

Book your appointment at the I Love Riccio Salons in Milan, Rome, Catania and Turin. Enjoy a unique curly haircare and treatment experience.

call Book now
Immagine slider The <b>Method</b><br>I Love Riccio Immagine slider The <b>Method</b><br>I Love Riccio

The Method
I Love Riccio

The I Love Riccio Method devised by Fulvio Tirrico, Italy’s 1st Curly Hair Expert, consists of finding the right way to achieve one’s goals in the care and treatment of curly, wavy and afro hair.

Discover our method
Immagine box Find your nearest I Love Riccio retailer

Find your nearest I Love Riccio retailer

STORE LOCATOR
Immagine box Natural products with no parabens, silicones or sulphates

Natural products with no parabens, silicones or sulphates

QUALITY
Immagine box Top #15 Best Curly Hair Experts in the World

Top #15 Best Curly Hair Experts in the World

PRESS

Fulvio Tirrico,
the leading Curly Expert
in Italy

decorazione ricciolo
Immagine Fulvio Tirrico

Fulvio Tirrico and the story of I Love Riccio.

Founder of the brand I Love Riccio and first in Italy to specifically treat wavy, curly and afro hair. It all started from an intuition…. Discover the story and the secret of its success.

FIND OUT MORE
Immagine Atelier interno

Atelier

I Love Riccio’s ateliers are located in Milan, Rome, Catania and Turin. Discover our treatments!

Find out more
Immagine anteprima Magazine

Magazine

Check out all the guides and tips from our Curly Hair Experts!

Sign up now for the Curly Newsletter
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* The coupon does not apply to promotional products, gift cards and Parlux products. It cannot be combined with other discount codes. Shipping costs are excluded
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